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Amazon Fire HD 10 (2023) review

No. 4 of 10 in our tablets ranking · Updated · How we rank

Our verdict: The Amazon Fire HD 10 (2023) ranks 4th of the 10 tablets we compare, with 8.8 out of 10. It takes our Best Budget badge.

Amazon Fire HD 10 (2023)

Amazon Fire HD 10 (2023)

8.8/10Best Budget

The Amazon Fire HD 10 (2023) is a 10.1-inch Full HD tablet running Fire OS. It suits streaming, reading and family use, and people who live in Amazon's apps. It is a poor fit if you need Google apps or fast multitasking.

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Why it's here

  • 10.1-inch 1920 x 1200 screen with 3GB of RAM
  • Up to 13 hours of battery life
  • microSD slot for extra storage
  • Works well with Prime Video, Kindle and Alexa

Keep in mind

  • Ads on the lock screen on the cheaper version
  • No Google Play, so some apps need workarounds or are missing
  • Slow when switching between apps and in games

Why the Amazon Fire HD 10 (2023) scores 8.8

Each bar shows where it places among the 10 tablets in this guide, so a full bar is 1st of 10. How happy owners are counts for most of the score.

  • How happy owners are4th of 10
  • How many rated it1st of 10
  • How new it is10th of 10

Why it sits behind the Samsung Galaxy Tab A9+

The Samsung Galaxy Tab A9+ (9.0) beats the Amazon Fire HD 10 (2023) (8.8) because it leaves owners a little happier.

About the Amazon Fire HD 10 (2023)

The Fire HD 10 (2023) has a 10.1-inch screen at 1,920 x 1,200 pixels, powered by a MediaTek MT8186 chip running at up to 2GHz with 3GB of RAM. Expert Reviews measured the panel at about 224 pixels per inch. It has a 5MP front camera and a 5MP rear camera, and charges over USB-C.

It runs Fire OS 8, which is based on Android 11. Apps come from Amazon's own Appstore, not Google Play, so Google's apps are absent and popular browsers are hard to find. Expert Reviews says you are effectively limited to Amazon's Silk browser. It works with Amazon's Made for Amazon Stylus Pen, which is sold separately and has no magnetic mount on the tablet.

Storage is 32GB or 64GB. Which? found about 23.5GB usable on the 32GB version. Amazon quotes up to 13 hours of battery, and Expert Reviews measured nearly 18 hours in its own test.

The standard version shows ads on the lock screen. An ad-free version costs more, and SlashGear reports that you can also pay a one-time fee to remove the ads later through your Amazon account.

What owners report about the Amazon Fire HD 10 (2023)

We found little owner feedback specific to this exact model on the pages we could open, so this page does not summarise it.

Who the Amazon Fire HD 10 (2023) suits

It suits households that want a big, cheap screen for Prime Video, Kindle books, music and Alexa, and for children's use. Light games run, and the stylus support helps if you want to jot notes. Expect to use Amazon's Appstore and the Silk browser.

Look elsewhere if you need Google apps such as Chrome or Drive, or if you work across several apps at once. The Samsung Galaxy Tab A9+ is the better fit for Google Play and a microSD slot, and the Apple iPad (A16) is the better fit for speed and a wider app choice.

Questions about the Amazon Fire HD 10 (2023)

Does the Amazon Fire HD 10 (2023) have Google Play?

No. It uses Amazon's Appstore, and Google's app suite is missing. Expert Reviews says this rules it out if you rely on Chrome or Google Drive.

Can you remove the lock screen ads on the Amazon Fire HD 10 (2023)?

Yes. You can buy the ad-free version, or pay a one-time fee later through Manage Your Devices on your Amazon account, according to SlashGear.

What operating system does the Amazon Fire HD 10 (2023) run?

Fire OS 8, which is based on Android 11. Expert Reviews says it lacks newer Android features such as floating windows.

Does the Amazon Fire HD 10 (2023) work with a stylus?

Yes. It supports the Made for Amazon Stylus Pen, which is sold separately. Expert Reviews found it performs well, though there is no magnetic mount to store it.

How long does the Amazon Fire HD 10 (2023) battery last?

Amazon quotes up to 13 hours. Expert Reviews measured nearly 18 hours in its own test.

Other tablet picks

The other badge winners in our tablets ranking.

All 10 tablets, compared

  1. 1 Apple iPad (A16)Best Choice 9.3 out of 10 Check Price
  2. 2 Apple iPad mini (A17 Pro)Best Premium 9.3 out of 10 Check Price
  3. 3 Samsung Galaxy Tab A9+Value for Money 9.0 out of 10 Check Price
  4. 4 Amazon Fire HD 10 (2023)This reviewBest Budget 8.8 out of 10 Check Price
  5. 5 Samsung Galaxy Tab S10 FE 8.8 out of 10 Check Price
  6. 6 Apple iPad Air 11-inch (M4) 8.7 out of 10 Check Price
  7. 7 Xiaomi Pad 7 8.6 out of 10 Check Price
  8. 8 Lenovo Idea Tab Pro 8.6 out of 10 Check Price
  9. 9 OnePlus Pad 3 8.5 out of 10 Check Price
  10. 10 Samsung Galaxy Tab S12+ 8.4 out of 10 Check Price
See the full tablets ranking

The Amazon Fire HD 10 (2023) on Amazon

Amazon Fire HD 10 (2023)

The Amazon Fire HD 10 (2023) is a 10.1-inch Full HD tablet running Fire OS. 8.8 out of 10.

Check Price on Amazon

How we score it

Every score here comes from our ranking model; no editor sets the order. We haven't read the review sites for this guide yet, so for now it is led by owners. It ranks products by how happy owners are, holding back any product few owners have rated until more agree. How many rated it and how new it is only settle close calls, and value for money earns its own badge rather than a higher place. We compared 21 models for this guide before settling on these ten.

Brands can't pay to be included or to move up. We last checked these picks in November 2026.

How we rank, in full